Did you hear about the latest laptop in the market or about the apple's iphone which is making everyone go ’hmmm’ or the Tata’s new 1 lakh car…or be it the latest fashion accessories..games…name anything, everyone seems to want them and they (the Big Cos.) exactly know how to deliver.
So, one half of a very difficult journey is bringing out the product itself but how does it gain acceptance, how does one know what to buy and how..??
Well…thats where you need to just “AD” something else to your product in ‘O’rder to create a Market…to create a Mania!!!
Ad – O – Mania: It’s all about building a brand, popularizing it & raking in moolah…A one of its kind event where all the creative minds are put to some really exciting tests to come out with “The Ultimate Ad Campaign” ever.